Now that snowboardings favorite trend is to look like a homeless rock star from the Sunset Strip circa 1987 the gangta image is sorely over looked. Every where you turn it’s tight pants this, gypsy that, hipster this, blah blah blah fuck trends. Sure Technine isn’t afraid to embrace their inner hood and represent repressed white kids from a suburb near you, but sometimes that just isn’t enough and the niche market has room to grow. So who is joining the fold of bringing the thugged out image to the mountains?
Well it’s an oldie but a goodie, FUBU! Yes that’s right it seems that street wear brand from the 90’s that all your hip-hop influenced white friends wore is venturing into the snowboard outerwear world. What don’t believe me? Check out this video:
For Us By Us now supporting Korean snowboarding! Guess the Olympics suddenly got a whole lot more hood. Think about this after the team wins a halfpipe run they could fire off guns instead of shoving their High Fructose Corn Syrup drinks into the camera. Although that might cause an international incident. Then again it is Korea and we’re 2 minutes away from destruction if you believe what those Northern Korean guys are doing.
So how do you feel about them venturing into the shred world? Think we could have a battle royal between Technine and Fubu? I’m thinking the Team Shootout gets a whole new meaning with this. Yes I’m perpetuating thug stereotypes.