Over the weekend the IOC (International Olympic Committee) decided that for the 2018 games in Pyeongchang, South Korea will include Snowboarding Big Air. Of course the FIS (International Ski Federation) was all about this as it fits with their need for more ratings. So it’s more blah blah blah ‘youth marketing’ blah blah blah ‘foster creativity and progression’ blah blah blah. This of course stokes the coals of the anti-Olympic snowboarding agenda further adding more fuel to the flames.
It would be easy to write yet another article on the whole Olympic mess or even try to open another debate on the topic. The problem is the arguments start to become the same over and over and nothing changes. It’s time to just acknowledge that there’s a portion of the snowboarding populace that doesn’t give a fuck about the Olympics.
So now that we’ve gotten that out of the way what can actually be said about Big Air coming to The Olympics? Well for guys it’s going to be a battle of quad corks or who has the balls to put their life on the line and go for the quintuple cork. Seriously, this will be the event that causes someone like Maxence Parrot to go around five times. Also we can be assured of prominent mute grab performance. The downside is we’ll probably see an injury or death leading up to the games with someone getting too gnarly for their own good. Rest assured we can also count on the AP and Getty Images to give us lots of guy in the sky shots too!
The story though that will stand out in Big Air won’t be from the guys, it will come from the ladies. This will be the platform that becomes the game changer in competitive women’s snowboarding and brings in a new era of progression. The fear of falling on one feature and ruining a whole run will be gone. This opens up the ability to realize that if everyone is throwing 720’s that someone who more than likely has a bigger spin like a 900, 1080, or double rodeo can throw caution to the wind and just go for it.
Ladies, I hate to say it, but the pressure is on you to make Big Air look good in the Olympics. The guys are guaranteed to do something progressive, stupid, and death defying. It’s your job to show progression with style.