United Shapes is a new snowboard company that follows snowboarder Gray Thomson’s vision of what he wants to do in snowboarding. It’s less about the same and more about being a little bit different. This mini biopic captures what they’re trying to do.
“It’s becoming more personal where people are focusing on the feelings that they get when they turn their snowboard or when they’re out hiking through nature and there’s snow on the trees; [it’s] just those connections.” –Gray Thomson
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