The Year That Was 2010

Seems everyone wants to get nostalgic at the end of December as if looking back will prepare them for going forward. Well since another year has gone by and this site hasn’t been bought out by Bonnier Corp or ASG it’s inevitable that we too will look back on the year that was. What were the big topics of interest? Where was the most intense debate? What made you laugh the most? Well here’s 12 months of pure anger being love fisted up your ass to send you into to 2011.

January: The high points of this included Denver being the new home of the annual SIA Tradeshow. While the atmosphere was a bit different business still went down. The East Coast got hammered and we learned that you’re not allowed to snowboard in Brooklyn. Later in the month we learned just how blind the mainstream media is with Christine Brennan and that she still didn’t get it after numerous responses. On the tech side of things for all the nerds we wrote a nice break down of the various side cuts.

February: As the five ring circus drew closer to international celebration the question was poised of what have the Olympics done for us? We also took a look at some supplemental accident insurance for destitute snowboard bums. Then of course there was the what the fuck are they thinking moment of the month with the Brocal Suspension Bindings.

March: This month brought the biggest story of the year with Burton Snowboards pulling their account with online juggernaut Sierra Snowboards. It stirred much debate and fired up a lot of industry people. Much like this decade is coming to an end we looked back at the dying guard in snowboarding and how things have changed. Somewhere in the middle of this there was the State of the Industry which brought out the anonymous people to leave comments. Finally as the month drew to a close we learned the Origins of Gaper Day.

April: The rainy month kicked off with a solid parody video with I’m on a Slope. Then it was followed up with two different what the fuck were they thinking moments. The first being some kind of snowboarding hang glider the other being the snowboard toboggan. Then at the end we learned about big business and risks.

May: Was a pretty impressive month in the fashion world we learned about Thuggies and Human Lampshades. We questioned where the style had gone and then ranted about how much snowboard blogs suck. The Colorado Forest Service showed us that the witch hunt for smoke shakes was still on going. But the topper for this month was telling Snowboarder Magazine to gently fuck itself with a chainsaw, probably not the smartest career move but we still stick by it.

June: While most were in their summer slumber from the shreditis we pushed on bringing a plethora of snowboarding topics. The one that was most likely beaten to death involved the rumor of Sierra Snowboards bankruptcy, then more news on it, finally it happened. In the what the fuck were they thinking category we got on the fly angle adjustment and snowboard brakes. For the tech nerds we broke down riding with no high backs. Just to piss off the reverse rocker lovers we wrote them a letter. Finally we did it we posed the question of if the contest side of snowboarding was just getting a bit out of hand.

July: This is the month that introduced us to Dirty D and Tyrant Snowboards. The amount of humor and hell spawn this created on the internet will go down in the annals of snowboard history. Knife show dropped their latest creation Gnarcade on us and once again proved that they are the masters of creative editing. Grenade Gloves once again proved that they’re a sinking ship while we took a look at how print media isn’t exactly dead. At the end of the month we put Rome’s new Power Lace system to the test and broke down how functional it truly is.

August: Summer started winding down and that meant it was time for the annual gear guides to be released, we shot them down in a blaze of glory. Then in another horrible career move we shit all over mall retailer Zumiez. Speaking of mall retailers Burton decided to release a letter saying how they were going to help “core” shops. Finally we decided to ask the question of is it the gear or the rider, we still believe it’s the rider. In the land of what the fuck is this pile of shit we looked at the new pack mule sherpa packs. Not forgetting the tech nerds we broke down base technologies.

September: This is the month that typically marks the kick off to movie premiere season so when one jumped up we went to it and wrote about how it was the biggest pile of suck ever, it pissed off people and angry emails were sent to us. Continuing to beat on a dead horse we posted a solid break down of legal proceedings from Sierra Snowboards demise then talked about their repercussions. For the tech savvy we talked about taking it in the rear and how there are still an abundance of snowboard companies in the U.S.A. Finally two important topics were brought up cashing in and not patenting fun.

October: Going on the theme of fuck everyone we don’t like we’ll shit on them we wrote about that again, it pissed people off. Then we decided to shit on Rossignol in the process it pissed off two people that were probably already upset about us picking on bloggers again. Gavin Hope from the Afterbang Blog decided to venture over and give us a solid guest post about where the parks are better, FYI North America. The X-Games just aren’t extreme enough anymore so we found a new sport to to join their ranks. Finally we asked the question everyone in the east had been wonder, what exactly is the Eastern Snowboard League?

November: During this month we took you on an epic journey into the inner workings of a ski and snowboard swap. Following that little journey we looked at if a brand could be reborn from retail hell. Then months after getting too gnarly for my own good I posed the question of how good is supplemental accident insurance.

December: Now this is the final month that we reflect on what has been accomplished on this site. Rounding out the why the hell did you make this category is some Rocker Bindings. We also introduced you to snow carnies and their honey moon. Finally we want you to be safe out in the backcountry.

So here’s to 2010 the year of burning bridges and shitting on horrible product. Hopefully 2011 finds you still reading along to the worst snowboard website in existence, because yes it’s not a blog.

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5 Comments

  1. Sierra says:

    Great article and great site man…well done indeed!
    I’ll say this and hope your not offended. Your like the John Stewart of the snowboarding world. Calling people out on their bullshit and keeping the balance keeps me coming back for more.

    Much appreciated.

  2. I was told I was the Perez Hilton minus the butt pirating.

  3. timmy says:

    Ads, and a store for 2011… make some damn shirts. I`d sport one for sure. The main logo in the top corner would be pretty sweet on a t.

  4. Jake says:

    Some shirts would be nice some angry breanies to!, what’s a snowboard shop without beanies?.

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