It’s somewhat ironic to have to leave the mountains as they’re getting pounded with the storm of the century to attend a snow show in a city that doesn’t have any snow. SIA 2014 is pretty much business as usual just like it has been in years past. There are some new companies, some old companies, and a few old faces working for new bosses.
The biggest thing for SIA this year is people can now buy weed legally so there were a lot less people stressing on scoring drugs. It made the overall mood of the show a bit better.
There’s definitely more going on and a lot of companies are telling their new tech stories. The big topic of discussion for us amongst these companies is are they finally starting to figure out the older demographic. The answer to that is yes. I guess Marc Peruzzi wasn’t expecting that.