With more resorts opening up in Colorado and a solid preseason storm that blanketed the front ranges we’re off to a good start out here. What that means is another season of bringing more product reviews to the people that use them. Cause evidently 82% of consumers now read online reviews and it helps them with their purchasing decisions. While reviews won’t ever be the majority of what this site is about I’m glad I can offer another interpretation and opinion on a product. Cause frankly there’s too many fluffy bunny hugger, everything is great, no one makes something that sucks reviewers out there.
Here’s my list of tips when checking out online reviews. How concise is the reviewer with giving you as much information about both the product, their riding level, and the conditions. Is there a consistent theme of products always being great and awesome without any negatives? The FTC is cracking down on bloggers this year but there’s still ones with company affiliations so keep an eye on that. Also remember to compare and contrast various reviews about what’s being said, obviously if a rider is 200 plus pounds and can only cruise a groomer versus someone that’s 160 pounds and hucking their meat in the park the reviews are going to vary. The final determining factor comes down to YOU and no one else, so please try to get out and demo a product for yourself. If there aren’t demo’s in your area hit up the company you want to try and ask them to do one in your neighborhood.
While there’s always room for improvement (I’ll take any constructive criticism anyone wants to offer on tweaking what I do with my reviews) I do try and break down everything that’s happening with each product I ride to help give you a better understanding of how it rides. So who am I as a rider and why should I be considered a person of interest when it comes to online reviews? Well, I have a huge shop background going back to the 90’s and what’s the real difference between a shop persons recommendation and a snowboard bloggers? A typical season for me runs from early to mid October till the beginning of June for lift serviced terrain of which I clock over a 100 days served by said lifts, after that I’ll hike or hit Woodward to keep up with my riding. I definitely have my brand preferences when it comes to the gear I personally ride and I have been product testing with Never Summer for a few years now and they do have boards that I ride daily along with other companies. Just remember these are my thoughts and interpretations on a product, they aren’t always going to coincide with yours, argue with me all you want, give me your feedback, hell write a review of the product and send it to me and I’ll post it if it’s not crap.
With all that being said and done, I’d like to hear what decks you guys would like to see reviewed. Is there just one board or binding that you want to know more about but can’t get to demo yourself? Let me know what you guys think.