Browsing all 728 posts in Editorial.

4

Nike Might Not Be Snowboarding Again

Nike Might Not Be Snowboarding Again

Nike wants you to believe they’re Never Not Snowboarding; but the truth is there was a time they weren’t snowboarding between the last time they went snowboarding. In the late 90’s and early 2000’s they entered the snowboard market and tried to gain some clout and market share. They failed and left. Sure they’ve come […]

0

Teen Time – Lets Go To Snowboard On The Block

Teen Time – Lets Go To Snowboard On The Block

Teen Time is a new column featuring Travis and Aidan, two teenagers that clearly have too much time on their hands and a need to release their creative energy. The goal of this column is to get their teenage perspective on various aspects of snowboarding, because evidently old people are jaded and shouldn’t speak. For […]

1

Park City Mountain Resort To Remain Open For 2014/15 Season

Park City Mountain Resort To Remain Open For 2014/15 Season

Park City Mountain Resort’s opening for this winter has been up in the air as the season is fast approaching. This has had many people wondering not only about if the resort would be open, but also how this would impact the town. One of our sources was able to obtain an internal memo from […]

2

The Million Dollar Kickstarter Idea No One Wants

The Million Dollar Kickstarter Idea No One Wants

There once was a time when crowd funding sites like Kickstarter didn’t allow every person and bad idea the chance to pan handle to the Internet masses, sadly those days are gone. This leaves us with a plethora of bad ideas seeking non traditional funding. Earlier this week we were given the opportunity to fund […]

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Turn Pavement Into Powder, The Worlds Worst Faceshot

Turn Pavement Into Powder, The Worlds Worst Faceshot

With snowboarding being seasonal there always seems to be someone out to invent some new form of off season activity to satiate the thirst for sliding sideways on snow. While most are content to ride a skateboard or cruise around on a longboard, that just doesn’t always work for the non mechanically inclined. Which is […]

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Words With Garrett McKenzie A Self Entitled Low Level Sponsored Rider

Words With Garrett McKenzie A Self Entitled Low Level Sponsored Rider

Sponsorship; the culmination of hard work and exquisite marketing to attain free product so as to not have to pay to do something you love. There used to be a time when sponsorship meant you really worked to get it and to make it out of the relative obscurity of a regional rider to the […]

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Social Darwinism: The Decline of The Core Snowboarding Community

Social Darwinism: The Decline of The Core Snowboarding Community

This past weekend the Northwest snowboard institution that was Snowboard Connection or SnoCon as it was also known shuttered its doors and turned off its website. 24 years of servicing the snowboarders of Seattle, gone over night. As per usual in instances that traumatize the core of snowboarding; the statement of “another nail in the […]

4

Grenade Gloves Proud to Expand into the 2 Wheel Board Market

Grenade Gloves Proud to Expand into the 2 Wheel Board Market

When Danny Kass announced he was retaking control of his brand most everyone believed this might be what would right the sinking ship that is Grenade Gloves. We on the other hand had some concerns as there were vague references to various action sports communities. Well it seems in the latest round of press releases […]

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Four Decades To Attempt To Reinvent The Snowboard

Four Decades To Attempt To Reinvent The Snowboard

Over four decades and 28 years have gone by for this bad idea to come to fruition, but finally it has arrived and the world now has to deal with the proverbial reinvention of the wheel. This reinvention comes in the form of someone believing they have the next genesis of the snowboard that will […]

7

The Snowboard Industry Is Doomed, Sinners Repent!

The Snowboard Industry Is Doomed, Sinners Repent!

The snowboard industry is doomed! Well not in the way some skier who writes for a crap publication wants you to believe, but more in the fiery pits of hell, guys with horns holding pitchforks, and eternal damnation sort of way. Somewhere in the midst of snowboarding’s whole ‘take us as we are, not as […]